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Inspirational Consumption on Creativity – We Are Batch
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Inspirational Consumption on Creativity

As creatives, we live in an amazing age where so much information is readily available to us at our fingertips. Never before have we been able to whip out our phones or laptops and seek out whatever it is our hearts desire. We no longer feel the need to make the effort to buy a book or visit a library with the intent of searching for inspiration or information.

But, just as incredible and as convenient our devices have become to opening up a network ready to inspire or fuel our creativity, it has also become an incredibly effective means to sabotage us. 

Our concentration is spreading thinner and thinner, we habitually overwhelm ourselves to the extent to which we either burn out or cannot cope with the industry any longer. Instead of fuelling our minds, we completely exhaust it. Followed by an enabled mental state of depression, anxiety, feelings of inadequacy and a false perception of our identity and capabilities. 

Think of it like the sunk cost effect. We invest so much time and energy in all the available creative outlets online, that instead of becoming inspired, we are in effect, worse off and unhappy. We may even begin to feel like impostors in our specialties.

Its is a grim picture of the unfortunate reality inspirational consumption has on creativity. 

Although, to be very clear, I am not saying that we should completely stop seeking inspiration or become enthralled by what we decide to expose ourselves to. Of course we can seek influences to fuel our creative minds, but its also important to become aware of that fine line between seeking versus overburdening ourselves with visual clutter. By changing our focus of motivation, we could become less swamped by what we expose ourselves to and be more mindful of the use of the material we seek out. 

With some effort and perseverance, it is possible to get out of this gloomy reality and take control of our creative mindsets.

First of all, we will need to start by reassessing what we consume and its quantities. Then try to balance out the consumption versus creation rate. Secondly, we’ll have to monitor our time online, as well as reassessing the quality of content or inspiration we seek out. Reevaluate the material you expose yourself to and ask: “Does this make me feel inspired, or do I feel set back?”

If we consume more than we create, we tend to feel depleted and perhaps even unmotivated, whereas when we create more than we consume we tend to feel more confident, inspired, motivated and productive. 

“Remember, the creative flow is a steady process and with inspirational consumption, a little can go a long way.

Creating does not necessarily have to be solely dependant on your particular creative field or interest. It could be something like building our career, cooking, gardening, sewing, crafts or even creating meaningful relationships by spending quality time with the people whom you care about. And in addition to these meaningful creations, become inspired by them.

Remember, the creative flow is a steady process and with inspirational consumption, a little can go a long way. 

If you feel like you are stuck in a creative rut, take a gander at some of these helpful books. They have helped me greatly at identifying and tackling my own issues and creative process flaws that has impacted my creativity and self esteem. 

Written & Illustrated by Catherine Theodosopolous

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